Radio Mirchi – 98.3, commenced Mirchi Shopping Carnival 2.0, a three-day exhibition filled with shopping, food and live music, at Sher-i-Kashmir Park, Residency Road. The carnivalwill go on from the 29th ofSeptember, 30th September, and 1st October.
Theevent was commenced by ribbon cutting ceremony done by employees of Radio Mirchi. Hamid Ullah Sahib, Rashid Sahib and Sajad Ali work as security guards and the office boy for Radio Mirchi, Kashmir.
The gesture was aimed to pay respect to their dedicated work and contribution in the day-to-day workings and all events of Mirchi. This move was an attempt to appreciate their work and promote the idea that no job is lesser than others.
Radio Mirchi joined hands with credible names in the valley, to bring together this fun filled frenzy. They partnered with Paras Hospital, Saifco Cements, Asawir Jewellers, HK Hyundai, VLCC Hazratbal, Adfar Spices, ZumZum Milk, Spectrum Advertising, Kashmir Life, and Rising Kashmir. As for Radio Mirchi, the event was brought to life by the team, headed by Station Director for J&K, Deeba Khan. Further, it was with the efforts of Yasir Majid (Programming head), Nadeem Shafi (Group Manager), Sajid Baba (Manager Sales), RJ Vijdan (Radio Jockey), RJ Mehak (Radio Jockey) and RJ Rafia (Radio Jockey) that made the event a possibility.
This is the second time Radio Mirchi has hosted a shopping carnival, the first one being a major success. For the second edition, more stalls have been put up, with the aim to encourage the local entrepreneurs, and promote their business by giving them a platform.Station Director, Deeba Khan said ‘Our channel has always sought to bring forward people who work hard and have the talent. We just want to give a boost to entrepreneurial spirit in the valley. This timearound we have made sure to give this fest a holistic feel: you name it we have it, from variety in shopping, to food, live music, kids zone and even healthcare’.
‘It is really your one stop weekend spot, for your whole family. And I think really the most happening thing in town, so we do expect the people to enjoy to the fullest’, added RJ Mehak.
The point was to get people together, to get together and have fun.
At the mirchi shopping carnival there was something for everybody and of course the promotion of Kashmiri entrepreneurs and Kashmiri musicians is always on brand for mirchi – said rj Mehak.
The carnival will go on till 1st October, starting every day at 11AM till 7PM, at Sher-i-Kashmir Park, opposite Polo Ground Park.
