Suhail Khan
Srinagar, Mar 14 : The Gulmarg controversial fashion show took a new turn as a Srinagar court on Friday summoned designers and organizers of a recently held event amid allegations of obscenity and violations of religious sentiments.
A court document obtained by Kashmir Despatch reveals that the complaint was filed by Aadil Nazir Khan, represented by attorney Mr. Naveed Bukhtiyar.

The complaint names directors of Shivan & Narresh, a Gurugram-based fashion design firm, along with the Editor-in-Chief of ELLE India and unspecified participating models as accused. It alleges violations under Sections 296 and 299 of the Bharatiya Nyaya Sanhita (BNS) and Section 50-A of the Jammu and Kashmir Excise Act, 1958. Khan claims the event featured obscene content during Ramadan and involved public alcohol consumption, which he learned of via social media on March 9, 2025.
Presiding Judicial Magistrate Faizan I. Nazar emphasized during proceedings that the accused must be allowed to respond before any rulings. Notices were issued for their appearance by April 8, 2025, with a warning that absence would lead to ex-parte proceedings.
The case underscores tensions between artistic freedom and cultural-religious sensitivities in the region, particularly during holy months. The outcome is keenly awaited by local communities and the fashion industry.
The court order stated, “Further developments will be closely monitored as the hearing date approaches.”
Earlier this week, outrage erupted in Jammu and Kashmir over an “obscene” fashion show at Gulmarg’s ski resort during Ramadan. The controversy spilled into the state Assembly, with lawmakers from the National Conference (NC), People’s Democratic Party (PDP), and Independents demanding a probe. Opposition BJP members, however, dismissed the backlash as “unwarranted,” advocating for the acceptance of diverse expressions.
Chief Minister Omar Abdullah clarified, “The private event at a hotel in Gulmarg hurt public sentiments. Such incidents should not occur at any time. The government had no involvement—organizers did not seek permission. If rules were breached, the police must investigate.”
However, Leader of the Opposition (LOP) and Bharatiya Janata Party (BJP) MLA Sunil Sharma launched a scathing attack on Chief Minister Omar Abdullah, accusing him of misleading the public and attempting to distance himself from the event, which was held at a hotel owned by Abdullah’s relatives.
Sharma, speaking to Kashmir Despatch, challenged Abdullah’s claims of having no prior knowledge of the event.
“How can the Chief Minister claim ignorance when such a high-profile function was organized at a hotel owned by his relatives? It defies logic,” Sharma stated. “I believe he was not only aware but actively involved in the planning of this event.”
Sharma further criticized Abdullah for announcing an inquiry into the matter only after public outcry. “Now that people are demanding answers, he suddenly promises an investigation. Why not start by questioning his own family members and relatives? The truth is clear, and he should stop lying to the public,” he added.
The BJP leader also pointed to the involvement of the Excise Department, which reportedly issued a short-term license for the event. “The fact that the Excise Department granted a license proves that the administration was aware. The Chief Minister cannot feign ignorance,” Sharma asserted.
The organizers of the fashion show apologized and removed all videos and photos from social media.
Shivan and Narresh, a luxury holiday wear brand, expressed deep regret for the hurt caused by the event in Gulmarg.
“We apologize for any offense taken during our recent presentation in Gulmarg during Ramadan. Our intention was to celebrate creativity and the ski lifestyle,” they stated.
“Respect for all cultures is central to our values, and we appreciate the feedback. We remain committed to being more mindful and respectful,” the organizers added.

Suhail Khan is a filmmaker, content writer, and freelance journalist.