JAMMU, APRIL 01: Shreya Singhal, an Indian Administrative Service (IAS) officer, assumed the charge as Director of Information, Jammu and Kashmir, here on Tuesday.
Upon taking over, Ms. Singhal held an introductory meeting with senior officers and officials of the Directorate of Information and Public Relations (DIPR). She underscored the need for transparent, timely, and people-centric dissemination of information, emphasising the department’s crucial role as a vital bridge between the government and citizens.
Stating that effective communication is key to promoting awareness about developmental initiatives and welfare programmes, she reiterated her commitment to modernising communication strategies.This, she said, would be achieved by integrating digital platforms, enhancing media coordination, and encouraging constructive engagement with stakeholders.
Senior officers present on the occasion included Joint Director Information (Headquarters), Dr. Zahoor Ahmad Raina; Joint Director Information Jammu, Deepak Dubey; and Deputy Director Information (PR&AV), Javid Ahmad Rather, along with other senior functionaries of the DIPR.
